Wiener Communications Group

PowerMaster HandBooks & Books

PowerMaster HandBooks respond to the needs and interests of a specific type of reader: the person seeking to attain and sustain high visibility in professional or personal arenas. This series of handbooks also responds to your busy, demanding life. Valerie Wiener and PowerMark Publishing designed these booklets to deliver the most valuable information in the shortest amount of time. Thus . . . the bullet-point format.

PowerMaster HandBooks are the end-product of years of development. As an author and positioning strategist, Valerie has crafted this information from her seminars, consulting, and books. Nationally recognized as THE expert on experts since 1983, she has helped position high-profile corporate executives, professional athletes, entertainers, and other nationally known individuals.

Valerie has also positioned political leaders at all levels of government--an expertise that started in Washington, D.C., where she served as a Congressional and United States Senate press secretary for five years.


The first four international award-winning PowerMaster HandBooks are:


Advancing Yourself Through Expert-Client Relations
Advancing Yourself Through Expert-Client Relations (2005)



 Advancing Yourself Through Self-Promotion
 Advancing Yourself Through Self-Promotion (2000, 2005)

Do you spend most of your professional time perfecting what you do, the way you do it, and how you deliver it to your clients or customers?

Would you benefit from proven, cost-effective ways to reach more people who can--and will--buy the products and services that you offer?

Are you willing to spend thirty minutes to learn how to expand your professional opportunities and bottom-line results?

Then, Advancing Yourself Through Self-Promotion is just what you need to help you master proven techniques for positioning and selling your expertise to your target market.




Advancing Yourself Through Media Relations
Advancing Yourself Through Media Relations (2000, 2005)

Do you believe in the power of the media to shape lives and influence history?

Would you like the media to help you successfully reach information consumers with your message?

Are you willing to spend ninety minutes to learn how to optimize your own media relations to position yourself personally and professionally before the publics you want to influence?

Then Advancing Yourself Through Media Relations is the answer to your needs, because it provides you with nearly 200 tips to help you interact successfully with the media . . . to produce timely, accurate, and benefit-oriented results.




Advancing Yourself Through Political Positioning

Advancing Yourself Through Political Positioning (2000)

Are you an elected official, a candidate, or a political activist?

Are you interested in maximizing your communications with people in power?

Are you willing to commit thirty minutes to accelerate your political skills and opportunities?

Then, Advancing Yourself Through Political Positioning will respond to your interests and serve as a prerequisite to your political success. This handbook will teach you how to achieve and sustain a positive public profile as a political candidate, elected official, or political activist.


Books

Power Positioning: Advancing Yourself as THE Expert
Power Positioning:
Advancing Yourself as THE Expert

(PowerMark Publishing, 1999)

Honored with the National Communicator Award of Distinction and two other awards, utilized input from 60 experts to produce this book. The timely text helps experts/emerging experts define, distinguish, niche, and position their expertise in an assertive marketplace. It also has chapters on excelling as a consultant and an expert witness.




Winning The War Against Youth Gangs
Winning The War Against Youth Gangs:
A Guide for Teens, Families and Communities

(Greenwood Press, 1999)

Recipient of: the IABC Bronze Quill Award, the Nevada Press Women First Place Juvenile Book Award, the National Federation of Press Women Third Place Juvenile Book Award, the National Communicator Award of Distinction, and the Parent's Guide to Children's Media Award. This text helps prevent kids from joining youth gangs, and assists in disengaging those who have. 285 youths helped develop this book.




The Nesting Syndrome: Grown Children Living at Home
The Nesting Syndrome:
Grown Children Living at Home

(Fairview Press, 1997)

Winner of a 1998 IABC Award of Excellence and a 1998 First Place Nevada Press Women Book Award, deals with grown children who postpone leaving home--or return one or many times.




Gang Free: Friendship Choices for Today's Youth

Gang Free:
Friendship Choices for Today's Youth

(Fairview Press, 1995)

Recognized as a primary resource on youth relations.




Power Communications: Positioning Yourself for High Visibility

Power Communications:
Positioning Yourself for High Visibility

(NYU Press, 1994)

1994 Fortune Book Club Main Selection and a 1995 Money Book Selection.


Valerie Wiener
Two years after entering politics, Valerie founded PowerMark Publishing, which produces communications books and handbooks that help position high-visibility individuals and organizations for profit and success.


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